What to give an important client as a gift

by Galatea Labruna

Gift ideas for important clients: how to choose a sustainable and memorable gift

Why it’s important to choose a gift for a client carefully

A corporate gift is not just a courtesy gesture but an opportunity to:

Express company values: by choosing sustainable and quality products, you demonstrate your company’s commitment to the environment and social responsibility.

Strengthen the relationship: a personalized and carefully thought-out gift can strengthen the client relationship.

Stand out from the competition: by offering a unique and meaningful gift, your company stands out positively.

Steps to choose a good gift

What to give an important client?

What to give your clients for Christmas?

How to place an order with the best quality-price ratio.

How to deduce corporate gifts?

Criteria for an effective corporate gift

Boniviri suggests some fundamental principles for choosing a gift:

Thoughtful, but not too personal: including the recipient’s name on a card shows thoughtfulness, while avoiding gifts that are too personal.

Useful and unique: prefer items that can be used daily but stand out for originality and quality.

Aligned with company values: choose products that reflect your company’s ethics and mission.


Gift ideas proposed by Boniviri

Boniviri offers various sustainable corporate gift options, including:

Gourmet gift boxes: selections of organic and locally sourced food products, such as extra virgin olive oil, almonds, honey, and herbal teas.

Themed kits: packages dedicated to relaxation or discovering regional flavors, ideal for sparking the recipient’s curiosity.

Shared experiences: event organization like cooking classes or tastings, to enjoy team-building moments.

Personalized subscriptions: subscription services, such as music platforms or exclusive content, also related to your company.


1. Focus on quality, not quantity.

Standard baskets aim to look abundant at a low price, but the result is a package of products also available at the supermarket, each with lower quality and smaller portions compared to buying them individually. 

The recipient perceives it as a low-effort gift. 

Focus on at least 2 or 3 sought-after, high-quality products, and you will give a prestigious gift with the same budget. 

 

2. Create a basket inclusive for everyone.

Your client’s family might follow special diets. Choosing products carefully could be very appreciated. Prefer gluten-free, vegetarian, or products compliant with religious principles.

Ask your client before placing the order: it will be easy to think you put the same care into your collaboration. 

Then rely on your supplier to assemble the basket.

3. Don’t stop at Christmas, create other occasions tooi.

To give a memorable gift, there is no better time than when there are no other competitors. 

Take advantage of international days dedicated to important themes for your company (you can easily find calendars online)

Your client will talk more about a gift received in February or September and for a cause they believe in. 

Involve clients in celebrating an important milestone for your business: your growth is also thanks to their support.


How to deduct corporate gifts

Whether to thank them for a collaboration or to wish for new ones, choosing a gift for a client is an occasion to be handled with care. The tax treatment distinguishes between: 

REPRESENTATION EXPENSES: include corporate gifts and business dinners aimed at promoting the company's image and maintaining business relationships. To be deductible, they must be carefully documented, justified by business reasons, and proportionate to the company's activity. Their deductibility is limited to a percentage of business income. 

DISBURSEMENTS OF A FREE NATURE: these are donations made without a direct commercial purpose, often to charitable organizations, and can be deducted from the company's taxable income within certain limits and conditions, which tend to be stricter than those for representation expenses.

Consult your accountant for proper management and to maximize tax deductibility.

Conclusion

Choosing the right gift for an important client is an opportunity to strengthen the relationship and communicate your company's values. With Boniviri's offerings, you can give sustainable, quality, and personalized gifts that leave a lasting impression.

For more information and to download the complete corporate gift guide, visit the Boniviri website: 

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